The Pure Journal
Purely Informed

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The Story Behind Naked Balance Natural deodorant – From Frustration to Formulation
Naked Balance is a baking soda-free, heat-stable deodorant crafted for sensitive skin and serious performance. Infused with botanicals and powered by ECOCERT...

Tallow Talk: Ancient Tradition Meets Modern Skin Science
The Rise (Again) of Tallow: Why We’re Talking About It Scroll through holistic wellness spaces or natural skincare forums and you’ll see a familiar face fr...
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Nature’s Lab

Why We Removed Tallow — Even Though Everyone Says It’s Good for Your Skin
You’ve heard the hype — but here’s why we made the science-backed decision to leave tallow behind. Learn how plant-based butters and oils offer deeper nouris...

Shea Butter: The Skincare MVP You’ve Been Sleeping On
Shea butter is like the avocado toast of skincare — classic, nutrient-dense, and universally loved (yes, even by your skin).

The Pure Roots Approach: Skincare Without Synthetic Scents & Micas
At Pure Roots Skincare, we believe in keeping skincare simple, pure, and effective. Our formulations are free from synthetic scents and micas, focusing inste...
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Clean Living

Seattle Breezes, Sea Spray & Soft Lips: How Herbal Dew Lip Balm Saved My Smile
Say hello to the rainforest’s best-kept secret. Tamanu Oil is rich in fatty acids and bursting with regenerative properties that help heal dry, cracked lips ...

Non Toxic Ingredient Transparency
Embrace a Non-Toxic Lifestyle: Understanding Your Skincare Ingredients Choosing non-toxic skincare means prioritizing safe, natural ingredients that nourish ...
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